© Sticky Change 2020

  • Sticky Change Beth

The surprising truth about what motivates us

This lively RSA Animate, adapted from Dan Pink's talk at the RSA, illustrates the hidden truths behind what really motivates us at home and in the workplace.


"As long as the task involved only mechanical skill, bonuses worked as they would be expected. The higher the pay, the better the performance. That makes sense. But here's what happened. Once the task called for even rudimentary cognitive skill, a larger reward led to poorer performance. This is strange. How can that possibly be?"